0-to-1 Product Leadership
Commercial SaaS from customer discovery and product strategy through delivery, adoption, and commercialization.
SELECTED WORK
Product & Innovation Work
From 0-to-1 SaaS and decisioning MVPs to implemented workflow automation: the problem, my contribution, and the system behind the work.
Impact Summary
Product & Decisioning
Risk logic, human-in-the-loop workflows, requirements, and privacy-aware product design.
Implemented Workflow Automation
Operational automation, documentation routing, audit trails, and measurable process improvement.
Featured Product Work
InstaShow+ / IDLockSmart0-to-1 Product Leadership
Shipped 0-to-1 commercial SaaS connecting verified identity, property access, and showing workflows—from customer discovery and product strategy through delivery, adoption, and commercialization.
Shipped commercial product · Historical product leadership
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Listing Fraud Pre-CheckHuman-in-the-Loop Risk Decisioning MVP
Human-in-the-loop seller verification and risk decisioning workflow for identifying listing risk before a property is marketed.
Working MVP / Pilot ready · Synthetic-data public demo
View Case StudyRRP documentation workflow
Work order
TenantOwner
Signature + audit recordAppFolio RRP AutomationSaaS Workflow Implementation Case Study
Implemented SaaS workflow automation that routes documentation, triggers follow-up, and preserves audit-ready work-order records.
Implemented internal workflow automation
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